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Challenge

Total Training had minimal to no social media presence. As a result, the online software company was missing out on brand awareness and customer acquisition opportunities

 

Solution

Robbins Interactive provides consistent and strategic daily posts supporting a comprehensive content marketing campaign. With a balance of valuable knowledge and service marketing, users remain loyal to the social media

Initially working with Brafton, the social media and content development worked side by side to optimize search ranking efforts as well as customer outreach.

 

Results

Total Training’s twitter account grew to over 10,000 followers with consistent and relevant postings as well as interaction with the followers.

 

The YouTube Channel went from under 20 subscribers to almost 9,000 and over 1 million views.

 

Social media serves as a top referral to the website and influencer for online sales.